Routely Sample Seven
trial—routely.example
MRR—
ARR—
PlanTrial
Primary contact
Jamie Demo-AgencyAgency Founder
trialagencyearly-churn-signal
Timeline
FromTo
May 28, 2026
Noteby robin@castwise.example
Internal: went quiet after week 1- Strong week-1 trial activity, then quiet
- No recent logins from Jamie
- Single-threaded trial with no commercial commitment
- Early-churn risk — needs a nudge before trial ends
trialaccount-health
Indexing…May 14, 2026
Ticket
Support: how to invite a client to a workspace#RT-6601resolvedlow
- Jamie asked how to invite a client to a workspace
- Resolved with steps
- No activity logged afterward
- Trial went quiet from here
white-labeltrial
May 12, 2026
Slack#routely-castwise
Slack: white-label question- Jamie asked how to remove Castwise branding
- For client-facing white-label reports
- Answered inline
- Last active engagement before going quiet
white-labeltrial
May 9, 2026
Email
Exploring for our clientsjamie@routely.example → robin@castwise.exampleexploring for our clients
- Exploring Castwise across several client retainers
- Likes the early experience
- Optimistic about white-label fit
- Will report back
trialwhite-label
May 7, 2026
Call13 min
Trial-signup welcome call- Jamie signed up for the trial
- Wants to white-label Castwise for agency clients
- Energetic, optimistic start
- Plans to test with one client retainer
onboardingtrial
Usage activity
Pre-meeting brief
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